If You Build It, They (Probably) Won’t Come
Why Every App Developer Needs a Mobile Advertising Plan In just a few short years, the Apple App Store, Android Market and other mobile carrier stores have created a new industry and a new form of...
View Article7 Mistakes App Developers Make When Monetizing Their Apps (Part 1)
Being an app developer has quickly become one of the most exciting new fields to be in, as millions of smartphone users take advantage of the new possibilities of constant mobile access to information,...
View Article7 Mistakes App Developers Make When Monetizing Their Apps (Part 2)
App developers often struggle with marketing and monetizing their apps. Unfortunately, too many app developers are taking a passive “build it and they will come” approach to app monetization. Are you...
View ArticleThe 5 Worst Mobile Advertising Mistakes
With hundreds of thousands of apps available for download on various app marketplaces, with smartphone ownership outpacing traditional cell phones and even supplanting PCs as the device of choice,...
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